CONSUMER COGNITION

"A replayable marketing city builder."

Platforms

Client

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Role: Game Design

Consumer Cognition is a spiritual successor to QA Quiz, with a specific focus on postgraduate marketing theory.

Answer advanced marketing questions to earn points to develop your city, expanding from a few rural houses to a bustling metropolis.

The game is designed to be replayed to help students revise marketing principles.  Beginning a "New Game Plus" allows you to inherit points from a previous playthrough, which you'll need to afford the most expensive city upgrades.  Use this to maximise your scores and your studies!